What is digital strategy?
Consumers communicate with the brand through several devices at the same time. They expect that their desires and answers to questions are no more than one click away - when and where they wish.
The stage of engagement is getting closer to the stage of purchase. Business needs a digital strategy to succeed in a new, super-fragmented world.
Our experts will advise the best set of tools, with an eye to the result in the form of achieving a specific user target action. IProspect's digital strategy is always focused on sales, its effectiveness is measured by KPIs that are important for a business (customer acquisition cost, sales, ROI).