Banners and videos for the Tefal brand.
Tefal is one of the leading manufacturers of household appliances and tableware. The history of the brand testifies to a long period of maintaining a high level of quality, as well as setting its own standards. The brand is part of the SEB international group, which also owns the Rowenta and Moulinex brands
Task from the client
- Prepare static creatives for advertising campaigns for Facebook
- Prepare animated HTML banners for GDN (Google Display Network)
- Prepare commercials for YouTube
Facebook creatives
For advertising on the Facebook social network, images were prepared in accordance with the recommended sizes and quality characteristics of the network. It was also taken into account that the purpose of such advertising is not only to attract attention, but also to emphasize the features of the product, memorable details
For advertising materials, GDN had to take into account the peculiarities of placement and prepare adaptive banners of various sizes and formats, while combining several graphic and text elements so that the main content of the advertising message was preserved everywhere
For advertising materials on YouTube, we had the task of translating the texts into Ukrainian and substituting them in the montage, but we did not have a working file with the montage project. Therefore, animations for text had to be created from scratch.
Result
Successful launch of 4 advertising companies on Facebook, GDN and YouTube platforms
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